Supreme signs official licensing deal with New York City for FDNY, NYPD marks

Streetwear brand Supreme has signed an official licensing deal with New York City, allowing it to use city-owned trademarks on merchandise, including 'Made in NY' and the marks of departments such as the FDNY fire department and the NYPD police department.

Through 2028, with a two-year option

According to Hypebeast, the agreement runs through 2028, with a mutual option to extend it through 2030. It is non-exclusive and was signed through NYC Tourism + Conventions, the nonprofit that handles the city's tourism marketing. Supreme will pay a one-time fee of $22,000 plus a royalty of 6% of net profits from licensed products.

First items already sold out

The deal was first disclosed in a legal notice posted online in early October, and the first items have already hit shelves: a DSNY zip-up hoodie honouring sanitation workers, priced at $188, and an FDNY baseball cap at $58, both reportedly sold out. Supreme's latest Fall/Winter 2026 preview shows more designs using the city marks.

(Photo is a stock image: New York street style.)